Within Each of Us Is an Unconscious Operating System.
The Primal SHIFT ensures yours is free from the viruses that inhibit you from creating the life you love.

Most people are told success is built on strategy, discipline, and goals.
And yes—those matter.
But they’re not what actually determine who is able to create the life they love, at work and home.
Because in the moments that define your results—under pressure, uncertainty, and expectation—you don’t fall back on strategy.
You fall back on your unconscious programming.
Whether you’re:
A leader seeking deeper alignment and influence
A salesperson ready to sharpen your edge
An entrepreneur driven to create something from nothing
Or someone ready to create the next chapter in their life
This is where your next level identity begins.
The Primal SHIFT is not another performance system layered on top of who you are.
It’s a transformative program designed to get to your unconscious programming:
-Your beliefs
-Your thoughts
-Your feelings
-Your actions
-And ultimately the results in your life.
Because what you believe is what will create those thoughts, feelings, actions, and results.
Most people think it’s their experience and the hand they were dealt.
But in reality, we all have internal programming that tells us how to show up when times are uncertain or tough.
But when you learn how to re-program the way you react to situations, you omit the “viruses” that caused you to operate inefficiently and ineffectively.
When your interal system is optimized, everything changes.
You stop reacting—and start responding in alignment with your vision, values, and goals.
You don’t get overwhelmed or defeated—you get clear, calm, and confident.
You don’t over-compensate or hesitate—you know.
And in that knowing, you face that quiet chattering mind of fear, self-doubt, and judgment and shift internal state in real time—especially when it matters most.
Through The Primal SHIFT Experience, you will:
Awaken your neural pathways and shift you beyond your chattering mind and reaction
Attune to your intuition by a unlocking your Gut Intelligence® (GQ)
Align to your next level identity: the clear, calm, and confident version of you under pressure
Attract opportunities because you will sharpen your vision and elevate your frequency
This isn’t a program that gives you steps to perform.
It’s a program that helps you to connect with your powerful presence within.
The results? You become the person who naturally makes things happen with more ease.
You live differently.
You decide differently.
You lead differently.
With Presence. Passion. Purpose.
That is The Primal SHIFT.
This isn’t self-improvement.
This is self-mastery.
Join the movement.
The Primal SHIFT Hub & Online Experience

What You Can Expect from The Primal SHIFT
Part 1: Boot Camp Assessment
Gain clarity on what’s really holding you back.
It begins with an online assessment
Uncover your hidden patterns, unconscious beliefs, and blind spots. In this first section, you will realize what has been unconsciously blocking your own growth and ability to manifest the life you love, at work and home.
You’ll get feedback on what level of consciousness you’re operating from and how to quiet the ego’s chattering mind so you can shift!
The Attuning Experience
Part 2: Boot Camp Training
Learn how to notice your ego and transcend it.
The E.G.O. Edges Gut Intelligence Out.
You’ll learn how to identify your ego’s chattering mind that is drowning out your intuitive knowing. Then, you’ll learn how to rewire your brain and tap into your Gut Intelligence® (GQ) to make decisions that truly feel right—without fear, self-doubt, or judgment.
We make this simple and accessible with six short, 15-minute online videos and guided workbooks. Together, they help you recognize your ego’s constant chatter and uncover the beliefs that fuel fear, self-doubt, and judgment.
As you bring this part of yourself into awareness, you’ll gain the power to consciously detach from outdated patterns of thinking and being. The result? You begin to step into a more intuitive, aligned version of yourself—before your virtual African retreat even begins.
The Alignment Challenge
Part 3: A Digital Dashboard to Align You to Your Vision, Values, and Goals
By charting out your vision, values, and goals you create a focal point for your decision-making.
You’ve become more attuned to your ego and intuition by now—the two voices within you that are always trying to guide you.
To stay anchored in following your intuitive voice, we have created a digital dashboard for you to upload your vision, values, and goals.
And to be certain your vision, values, and goals are aligned to your intuitive voice, not your ego, we walk you through the steps on how to create that alignment. Having this focal point, will help you make decisions in the moments that matter. And your calendar will show that alignment too, as you will be choosing the activities that support the life you want to create, at work and home.
Part 4: Online Community
By connecting with other people on the journey to awaken and align, you continue to stay committed to recognize your ego and transform into your potential.
Shifting to your next level identity is a journey, not an event. And we will always come up against obstacles that will trigger our ego’s voice again, warning us to go back to where it was once safe. That is why having a community of supportive people, who understand the journey really helps! With Susan’s weekly inspirational posts to guide discussion, you will be reminded of what you learned in Boot Camp, to help you to continue to raise your level of awareness and consciousness.
